Telco
Business Case
Leads management to optimise conversions and campaigns
A project for one of the world's leading telecommunications and digital services operators.
- Industry
- Telco
Objective
Our client needed to structure and optimize lead management by enhancing the effectiveness of proactive campaigns as part of their Relationship Marketing Plan.
What we delivered
We manage campaign execution across various segments, including the Professional Market, Mass Market, and Overseas Departments and Territories.
To meet our client's specific needs, we implement a flexible approach, launching pilot campaigns to test and refine strategies before scaling up when necessary.
This adaptability allows us to maximize campaign effectiveness while ensuring a tailored response to the client’s expectations.
Our teams consist of up to 130 agents, 10 supervisors, 1 trainer, a quality control unit, 2 account managers, and 2 project managers, ensuring seamless execution and continuous optimization.
To meet our client's specific needs, we implement a flexible approach, launching pilot campaigns to test and refine strategies before scaling up when necessary.
This adaptability allows us to maximize campaign effectiveness while ensuring a tailored response to the client’s expectations.
Our teams consist of up to 130 agents, 10 supervisors, 1 trainer, a quality control unit, 2 account managers, and 2 project managers, ensuring seamless execution and continuous optimization.
What we delivered
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407.711
Contacts made in 2023
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63.261
Sales in 2023